Blog
Field notes on automation, reporting, and lead routing for $1–10M brands.

Reportingshopifyn8n
The Monday Morning Sheets Problem Killing $1-5M Shopify Skincare Brands (And the 2-Week Fix)
Why $1-5M DTC skincare founders spend 2-3 hours every Monday stitching tools that never reconcile — and the 4-number, 2-week n8n Cockpit that automates it.


n8nZapierMake
n8n vs Zapier vs Make: Which Automation Tool Should You Actually Use in 2026?
Comparing Zapier, Make, and n8n on price, integrations, code flexibility, and failure modes — with workload-cost math and a decision tree.
Geoffroy Apperce
Why Your Leads Are Slipping Through the Cracks (And How to Fix It in a Weekend)
Lead RoutingClaude AISales Automation
Why Your Leads Are Slipping Through the Cracks (And How to Fix It in a Weekend)
Why most B2B teams lose leads in the gap between web form and CRM — and the 5-step automation that fixes it.
Geoffroy Apperce